eToro is hiring a Marketing Automation Specialist in Marketing (Limassol, Cyprus).

Description

Role location and working style

This is position is based in Limassol, Cyprus with an in-office and hybrid set up. Remote set up is not possible.

About eToro

eToro is the platform where you can trade, invest, save, and spend. Founded in 2007 with the vision of a world where everyone can trade and invest in a simple and transparent way, we've built a regulated, Nasdaq-listed platform used by millions of people in 75 countries.

We believe there is power in shared knowledge. By combining the collective intelligence of our community with AI-powered tools, we've created a collaborative investment community designed to help you grow your knowledge and wealth.

On eToro, you can hold a range of traditional and innovative assets and choose how you invest: trade directly, invest in a portfolio, copy other investors, or invest with an AI agent. Visit our Media Centre for the latest news.

You can find out more about eToro here.

Role Summary

Welcome to the team that keeps our global trading & investing community engaged! We are the engine behind keeping our customers active, informed, and excited. At a time of massive innovation, we are actively transitioning our marketing operations by building, in-house AI tools to automate campaign creation from concept to code.

As a Marketing Automation Specialist, you'll be responsible for the full campaign process - from concept and setup to QA, localization, delivery, performance analysis, optimization, and reporting. Whilst working closely with stakeholders across the organization to support both marketing and operational campaigns, while ensuring accuracy, quality, and consistency across channels and languages.

If you are a fast learner, love technology, and want to be at the absolute forefront of how AI is transforming marketing automation, this is the place for you.

What will you be doing?

Create, manage, and optimize multi-channel marketing and operational campaigns.
Own the end-to-end campaign process, including content, design coordination, segmentation logic, development, localization, QA, delivery, analysis, reporting and troubleshooting.
Build, test, and deploy email and notification campaigns using Salesforce Marketing Cloud (SFMC) and basic HTML.
Work directly with our beta in-house AI tools (utilizing Codex and advanced AI integrations) to generate campaign concepts, strategies, target audiences, and code.
Collaborate daily with internal stakeholders, including marketing, product, data, design, and regional teams.
Manage multilingual campaigns and ensure accurate localization and delivery.
Monitor campaign performance, identify trends, and provide actionable recommendations.
Stay agile! While you will have routine duties, you must be ready to pivot quickly to launch high-priority, real-time marketing campaigns based on market events or product launches.
Actively look at our processes and tools, flag issues, suggest new features, and help us optimize how we run campaigns.

Qualifications & Requirements

Experience: Around 1+ years of experience in marketing automation, digital marketing operations, or a highly technical/analytical environment. (Prior exposure to Salesforce Marketing Cloud is a major plus, but we will train you if you have the right aptitude!).
The "Fast Learner" Mindset: You excel at picking up new software, learning on the fly, and creating your own step-by-step guides to master unfamiliar systems.
Tech & AI Savvy: You have basic comfort with HTML /CSS for emails and a strong interest in using AI tools (Claude, ChatGPT, n8n) to optimize your daily workflows. Even a personal interest and affinity for experimenting with AI tools for coding & prompting.
Strong Communication: Excellent verbal and written English. You are comfortable presenting your ideas, explaining your thought process, and collaborating across global teams.
Adaptability: You thrive in dynamic, fast-paced environments where priorities can change quickly, and you know how to manage your time effectively under pressure.

Advantageous if you have:

Experience building internal AI tools, automations, agents, GPTs, or AI-assisted workflows.
Experience in basic programming.
Education in Computer Science or a related technical field.
Financial markets or fintech related experience.

Our Hiring Philosophy:

At eToro, AI is changing how we build, work and make decisions, and our hiring approach reflects that. We are building an AI-first organisation where people are encouraged to use AI thoughtfully.

That starts with how we hire. Throughout our recruitment process, we may use AI-enabled tools, including interview notetakers and other technologies that help us capture information accurately, improve consistency and create a better experience for candidates and interviewers. These tools support our feedback and assessment outcomes. Hiring decisions remain grounded in running fair and consistent interview processes, human judgement, critical thinking, and thorough evaluation of experience, ability and motivation that are aligned to our business and role requirements.

We also want candidates to be comfortable working with AI. Depending on the role, we may explore how you use AI tools in your day-to-day work, how you think about their opportunities and limitations, and how you would contribute to eToro's continued AI build-out.

For us, being AI-first is not about replacing human judgement. It is about combining human expertise, creativity and accountability with technology that helps us do our best work and accelerate our growth. In the end, that's what we're hiring for: human insight, supercharged by AI.