Hashtag Web3 Logo
Polymarket logo

Customer Marketing Analyst

Polymarket
New YorkPosted 16 days ago
Apply

Polymarket is hiring a Customer Marketing Analyst in Marketing (New York).

About Polymarket

Polymarket is the world's largest prediction market platform. We enable individuals to express views on real-world events by trading on outcomes across politics, economics, sports, culture, and current affairs. Built as a peer-to-peer marketplace with no centralized "house," Polymarket aggregates diverse opinions into transparent, market-based probabilities that reflect collective expectations about the future.

We're growing fast - both in terms of volume ($21B traded in 2025) and adoption as an alternative news source. Our ambition is to become a ubiquitous beacon of truth in global media and we need your help adding fuel to the fire.

About the Role

Polymarket is looking for a CRM Analyst to support retention strategy across the customer lifecycle for Polymarket's US App and polymarket.com. You'll help build and optimize campaigns across email, push, in-app, and SMS - driving conversion, engagement, and reactivation across one of the fastest-moving products in media and finance.

This role sits at the intersection of marketing, product, and data. You'll run fast experiments, support micro-segmentation strategies, and help ensure Polymarket is always relevant when live markets and breaking news create moments that matter.

Key Responsibilities

  • Support end-to-end retention strategy across the customer lifecycle for Polymarket's US App and polymarket.com
  • Build and optimize email, push, and in-app campaigns to drive conversion across company initiatives
  • Help design programs covering engagement, cross-sell, churn mitigation, and reactivation
  • Support micro-segmentation strategies to deliver the right message, right channel, right moment - with proof it moved the needle
  • Support real-time triggered messaging tied to live market events, ensuring Polymarket is always relevant when it matters most
  • Run fast, data-driven experiments to increase engagement around key events, markets, and moments
  • Track core retention metrics; report weekly to marketing leadership and product on performance, experiment results, and LTV trends
  • Partner with Product on feature adoption, notification strategy, and real-time messaging systems
  • Collaborate with Data on modeling, cohort analysis, and predictive segmentation
  • Work with Design on campaign creative and to optimize content based on experimentation

Qualifications & Requirements

  • 1-3 years of experience in retention, lifecycle, or growth marketing
  • Flexibility to work on evenings and weekends
  • Hands-on experience with common CRM platforms (e.g. Braze, Customer.io, Optimove) used to build customer journeys
  • Experience with segmentation across CDPs (e.g. Hightouch, Segment)
  • Exposure to retention across web and mobile
  • Strong analytical instincts - comfortable working with cohorts, funnels, and experimentation
  • Working understanding of segmentation, personalization, and orchestration strategy
  • Clear communicator who can move quickly in a high-velocity, event-driven product
  • Comfortable working non-traditional hours around live events and breaking news, including evenings and weekends
  • (Plus) Experience with trading, OSBs, crypto, or real-time marketplaces

Perks & Compensation

  • Competitive salary & equity
  • Unlimited PTO
  • Full Health, Vision, & Dental coverage
  • 401k match
  • Hardware setup: new MacBook Pro, big display, & accessories

About Polymarket

Polymarket, founded in 2020 in New York by Shayne Coplan, is the leading on-chain prediction market on Polygon, with $2B+ volume in the 2024 US election cycle. Users trade on politics, sports and culture outcomes using USDC, with transparent on-chain settlement via UMA. Backed by Founders Fund, Polymarket demonstrated product-market fit for information markets. The team moves fast, ships experiments and navigates event-driven load spikes. Polymarket is the world's premier decentralized prediction market platform, enabling users to trade on live real-world events, news, and probability markets with transparent on-chain settlement. Polymarket provides liquid, transparent probability markets where global participants express real-time consensus on economic, political, and cultural developments.