Binance is hiring a Marketing Manager - CIS in Marketing — CIS Region. The overview below is synthesized from the employer posting on jobs.lever.co: factual requirements and scope are preserved, but prose is rewritten with editorial context. Verify details and apply via the employer link.
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products.
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products.
The listing frames the Marketing Manager - CIS at Binance as a hands-on product role. This role is for those who would like to drive crypto education and business growth through CIS market.
The listing frames the Marketing Manager - CIS at Binance as a hands-on product role. This role is for those who would like to drive crypto education and business growth through CIS market.
Responsibilities
Day-to-day scope for the Marketing Manager - CIS as described in the posting:
- Execute local marketing initiatives and activations.
- Lead local partnerships and co-marketing campaigns.
- Coordinate offline marketing activities.
- Support local content production and localization.
- Adapt global campaigns for local audiences.
- Manage local agencies and vendors.
- Ensure high-quality execution across all marketing initiatives.
Requirements
Experience and skills the team lists as required:
- 3-5 years of relevant marketing or brand marketing experience (Web3, fintech, or agency background preferred).
- Proven track record in Brand Partnerships, Growth/ Affiliate Marketing or BD Communications.
- Strong execution mindset.
- Experience managing partnerships and local marketing initiatives.
- Highly organized with excellent communication skills.
- Experience in tech, fintech or crypto is a plus.
Nice to Have
Additional experience noted as a plus:
- Experience working in fast-scaling tech or fintech companies.
- Hands-on experience with local PR, influencers, or grassroots communities.
Why Binance
- Shape the future with the world’s leading blockchain ecosystem
- Collaborate with world-class talent in a user-centric global organization with a flat structure
- Tackle unique, fast-paced projects with autonomy in an innovative environment
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning
- Competitive salary and company benefits
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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Build a standout application
For the Marketing Manager - CIS at Binance, reviewers look for concise evidence over buzzwords. Mirror the language of the posting sparingly, quantify support or delivery outcomes, and show how you handled ambiguity, time-zone collaboration and user empathy. Keep your resume to impact, keep your cover note to one page, and link to artifacts — tickets resolved, docs shipped, dashboards owned — that prove you can operate in a fast-moving Web3 team. Prepare to discuss a time you turned a confusing user report into a clear fix and how you measure quality in support and operations.
Web3 hiring values reliability: on-time follow-through, clear writing, and a track record of improving runbooks and tooling. Treat the application as a work sample. For interviews, be ready to walk through how you prioritize across time zones, handle a difficult user, and decide when to escalate versus resolve directly. Show how you document decisions so the next teammate benefits.
In a distributed Web3 org, trust builds through written clarity. Use the cover note to demonstrate it.