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Senior Executive, Events & Marketing Activations

StraitsX
Kuala Lumpur, Kuala Lumpur, MalaysiaPosted 23 days ago
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StraitsX is hiring a Senior Executive, Events & Marketing Activations in STX - Marketing (Kuala Lumpur, Kuala Lumpur, Malaysia).

About the Role

StraitsX is seeking a proactive, detail-oriented, and highly organized Senior Executive, Event & Marketing Activations to drive and execute events, workshops, and brand activations across Singapore and global markets.

In this hands-on role, you will take end-to-end ownership of event logistics, vendor partnerships, on-ground execution, and StraitsX's global swag strategy.

Key Responsibilities

  • Plan, coordinate, and execute marketing activations, including industry conferences, co-hosted partner events, and in-house workshops/online sessions.
  • Own StraitsX's global swag strategy end-to-end, from ideation, vendor sourcing, and cost negotiations to production, inventory management, and regional distribution.
  • Manage end-to-end event logistics, including venue negotiation, vendor briefs, production timelines, shipping, and hands-on, on-site coordination.
  • Work closely with cross-functional internal teams and external partners to ensure smooth execution.

Identify operational risks, detail gaps, and timeline bottlenecks early, implementing solutions independently ahead of execution.

  • Support activations across Singapore and international markets; occasional regional travel may be required.

What We Are Looking For

  • 2-3 years of experience in event marketing, marketing activations, or event project management.
  • Effectively bilingual in English and Chinese to support global and China-market events
  • Strong organizational skills with the ability to handle multiple event timelines and concurrent workstreams.
  • Clear written and verbal communication skills for managing vendor relationships and aligning with cross-functional teams.
  • Resourceful and proactive attitude with the ability to manage tasks independently and track execution details accurately.
  • Hands-on experience with Chinese sourcing platforms (e.g., 1688, Taobao) and creative instincts for experiential activations or non-traditional swag.
  • Experience setting up, hosting, or supporting virtual events, webinars, or live audio formats (e.g., X/Twitter Spaces, Zoom webinars).

About StraitsX

StraitsX, founded in 2020 in Singapore as the stablecoin arm of payments company Xfers, issues XSGD and XIDR — the leading regulated Singapore dollar and Indonesian rupiah stablecoins licensed as a Major Payment Institution under Monetary Authority of Singapore oversight. Created by Xfers founders Tianwei Liu and Victor Liew, the platform powers cross-border B2B payments, on-off ramps and DeFi integrations through partnerships with DBS and regional banks. Focused on Southeast Asian compliance and banking rails, StraitsX enables programmable money movement for fintechs and institutions without handling user custody directly. Headquartered in Singapore at Ayer Rajah Crescent, the team bridges traditional finance and on-chain settlement with careful licensing. The culture values regulatory craft, payments reliability and building compliant stablecoin infrastructure for Southeast Asia.