Blockstream is hiring a Brand Design Manager in Product — Menlo Park. The overview below is synthesized from the employer posting on jobs.ashbyhq.com: factual requirements and scope are preserved, but prose is rewritten with editorial context. Verify details and apply via the employer link.
Blockstream was founded in 2014 by Dr. Adam Back and a group of fellow cryptographers and engineers who are passionate about Bitcoin and its potential to change the world.
The listing frames the Brand Design Manager at Blockstream as a hands-on product role. You will not only define how a brand should look, feel, and communicate but will also roll up your sleeves to create the assets, systems, and frameworks that bring it to life. You will develop a unified brand identity across products, audiences, and channels. You will work closely with design, marketing, product, business, and leadership teams to drive clarity, cohesion, and quality across the ent
What You Will Be Doing (Responsibilities)
Day-to-day scope for the Brand Design Manager as described in the posting:
- Develop and refine the overarching brand strategy, vision, and narrative that align with company goals and values
- Build and maintain scalable brand design systems (visual identity, typography, iconography, patterns, templates) while adapting to consumer, enterprise, and developer audiences
- Partner with product design teams to evolve the brand aesthetic across web, product UI, marketing, social channels, and more
- Partner with marketing, product, and business teams to align brand with company objectives and go-to-market plans
- Ensure brand cohesion as we expand into new product lines and enterprise offerings
- Stay current with industry best practices to keep the brand fresh and relevant
What We Look For In You (Required Qualifications)
Experience and skills the team lists as required:
- Proven experience as a brand designer, producer, or similar role
- Experience building design systems, style guides, and modular brand frameworks
- Strong ability to translate strategy into compelling visual and verbal identity systems
- Strong understanding of integrated marketing, user journeys, and multi-channel campaigns (web, product, content, social, events)
- Hands-on design skills (Figma, Illustrator, InDesign, etc.) where you can create assets yourself
- Experience in motion graphics and content management systems (CMS)
- Experience working in a tech-driven industry or with SaaS products
Nice To Haves (Preferred Qualifications)
Experience and skills the team lists as required:
- Experience in fintech, Web3, Bitcoin, or complex technical products
🔒 Stay Safe from Job Scams
All official Blockstream communication will come from an @blockstream.com email address. We will never ask you to share sensitive information or purchase equipment during the hiring process.
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For the Brand Design Manager at Blockstream, reviewers look for concise evidence over buzzwords. Mirror the language of the posting sparingly, quantify support or delivery outcomes, and show how you handled ambiguity, time-zone collaboration and user empathy. Keep your resume to impact, keep your cover note to one page, and link to artifacts — tickets resolved, docs shipped, dashboards owned — that prove you can operate in a fast-moving Web3 team. Prepare to discuss a time you turned a confusing user report into a clear fix and how you measure quality in support and operations.
Web3 hiring values reliability: on-time follow-through, clear writing, and a track record of improving runbooks and tooling. Treat the application as a work sample. For interviews, be ready to walk through how you prioritize across time zones, handle a difficult user, and decide when to escalate versus resolve directly. Show how you document decisions so the next teammate benefits.
In a distributed Web3 org, trust builds through written clarity. Use the cover note to demonstrate it.