Fasset is hiring a Growth Product Manager in Growth & Marketing — the employer-specified location.
About Fasset
At Fasset, we believe your money should answer you. We are a banking and investment platform built around a simple idea: more people should have access to the financial system, regardless of where they live. We are building the global financial system for ownership, one that moves what you earn into what you own, so that what you can own is never decided by where you were born.
We operate across emerging markets, with a particular focus on the Middle East, Asia and Africa. Founded by Mohammad Raafi Hossain and Daniel Ahmed, Fasset has raised more than $80 million and holds regulatory approvals across markets including the UAE, Indonesia, Malaysia, the EU, Türkiye and Pakistan.
We are a fast-moving, global team scaling a regulated platform across multiple markets. Our culture runs on HEART: Humble Curiosity, Enthusiasm, Act Like Owners, Raise the Bar, and Tenacity. And we hold one simple view about the people who join us: the owners arrive early.
About the role
Own Fasset's growth product roadmap: referral, rewards, retention, and activation features, shipped with a dedicated engineering pod, measured against pre-agreed criteria, coordinated across all other product teams. What you inherit through the role is a committed H2 roadmap with dated releases: referral relaunch and affiliate program (August), rewards marketplace and mission center (September), pre-dormancy save flows (hard November date), win-back ladder, a recurring-execution rail that serves three future products, and a Q4 slate including round-ups into gold, a seasonal gifting mechanic with a fixed religious-calendar deadline, and a remittance corridor pilot. Underneath: a user state machine (8 states, 11 numbered edges) that sets priorities, and a metrics canon that sets definitions. You can change the plan if the data supports the change.
What you'll do
- Ship the releases. Specs, sequencing, engineering coordination, QA handoff, release notes. Dates hold, or slip with advance notice. Several releases gate each other; two have external deadlines.
- Work against the state machine. Every initiative names the state transition it moves and the loop it feeds before it enters the roadmap. You know the current transition numbers and adjust the roadmap when they change.
- Pair with the Growth Analyst. Every release ships with pre-registered success criteria (target, guardrail, kill threshold, read date) agreed with the Analyst before launch. Post-reads happen on the read date. Kills execute when thresholds say so. The Analyst certifies numbers independently; you do not grade your own launches.
- Guard payout definitions. Referral, affiliate, and gifting features pay out on qualified user behavior, not raw counts. You design against gaming and abuse before launch.
- Coordinate growth work across pods. Cards, Earning, Lending, network, and market teams ship features that touch acquisition, activation, or retention. You keep a single view of growth-relevant releases company-wide, run a light cross-pod cadence, and catch overlaps before they ship.
- Prioritize marketing rails against feature work. The pod builds infrastructure marketing runs on: promo engine, deep links, segmentation, campaign onboarding paths. You sequence these against features.
- Run lifecycle mechanics until that seat is filled. Save flows, win-back ladders, and messaging journeys ship through the pod. You spec and oversee their operation in the interim.
- Drive user segmentation and journey experimentation. Build a scalable process leveraging Mixpanel to more granularly define our target users, their use cases and optimize their onboarding and engagement funnels.
What you'll bring
Must have
- You have shipped growth mechanics at a consumer fintech, crypto platform, marketplace, or high-volume consumer app: referral programs, incentives, onboarding flows, retention journeys.
- You have run a roadmap where releases gated each other. You can name a date you saved and a date you slipped, and the difference.
- You can look at a funnel and name the transition that matters most now, with numbers.
- You have worked beside an independent analytics function: pre-registered criteria, honest post-reads, features killed on their stated thresholds.
- You have coordinated across teams without authority over them and shipped anyway.
- Emerging-market or Islamic-finance product context is a strong plus. Our mechanics include gifting, gold, remittance corridors, and Shariah-reviewed features.
Not fit for this role is
- Your portfolio is strategy and discovery without shipped mechanics.
- You need a blank page. This role inherits a dated plan.
- You treat measurement as post-launch reporting.
- You cannot explain how a feature you built was or would be gamed.
- Cross-team coordination reads to you as politics.
Not a 100% match? We'd still love to hear from you. We hire for potential and HEART, not a checklist, so apply if the mission excites you.
What we offer
- Ownership from day one. High-trust, high-ownership culture where you get room to act like an owner and the support to raise the bar.
- Competitive pay, benchmarked across our markets and reviewed as you grow.
- A real path forward through Grow with Fasset (#GwF), our L1-L7 progression framework with both IC and Manager tracks.
- Global exposure working alongside a team spread across seven markets, solving problems that matter for emerging economies.
- Learning and development support to keep growing your craft.
About Fasset
Fasset, founded in 2019 by Mohammad Raafi Hossain and Daniel Ahmed in Dubai and London, builds digital asset gateway and financial infrastructure tailored for emerging and frontier markets across the Middle East, Pakistan and Southeast Asia. Licensed by the Dubai Virtual Assets Regulatory Authority (VARA) and financial authorities across Pakistan and the GCC, Fasset enables everyday consumers, diaspora remitters and institutions to invest, transfer and tokenize real-world assets with deep local banking integrations. Backed by prominent regional and global funds, the team emphasizes regulatory compliance, Sharia-compliant digital finance principles and low-cost remittance corridors. Expect a mission-driven, global culture centered on regional market expansion, payments craft and expanding digital asset access to underbanked populations.
