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Emerging Web3 Business Opportunities

A look at the most promising business opportunities emerging in the Web3 ecosystem, from decentralized infrastructure to the creator economy.

Emerging Web3 Business Opportunities - Hashtag Web3 article cover

The Web3 industry presents numerous entrepreneurial opportunities as the technology is changing. The initial focus on establishing new blockchains and basic financial tools has shifted. Now, innovation thrives at both the application and infrastructure levels. This article outlines several promising business opportunities within the Web3 ecosystem for founders and builders looking to make their mark.

1. Decentralized Physical Infrastructure Networks (DePIN)

DePIN represents a significant advancement in the Web3 sector, integrating crypto incentives to enable the development of real-world physical infrastructure.

  • The Concept: Rather than relying on a single entity to establish a network, like a telecom company constructing a 5G network, DePIN protocols motivate individuals and small businesses worldwide to contribute their hardware, creating a collaborative network.
  • Examples:
  • Decentralized Compute: The Akash Network exemplifies this concept by creating a marketplace for unused computing resources, providing a cost-effective and censorship-resistant alternative to traditional cloud services.
  • Decentralized Wireless (DeWi): Helium incentivizes individuals to set up hotspots, contributing to a globally accessible, community-owned wireless network.
  • The Opportunity: Entrepreneurs can develop new DePIN protocols for various resources, such as energy grids, data storage, and mapping solutions, or create applications that enhance existing DePIN networks.

2. The Intersection of AI and Web3

The merging of AI and Web3 opens a vast area for innovation and new ventures.

  • The Concept: This intersection aims to address AI's challenges related to trust and data while simultaneously enhancing Web3 systems' intelligence.
  • Examples:
  • Verifiable AI: Initiatives that use Zero-Knowledge Proofs to confirm that AI model outputs are generated correctly and without alterations.
  • Decentralized Data Marketplaces: Platforms that allow users to own and monetize their data, enabling its use in training AI models.
  • AI-Powered DAOs: Development of AI agents capable of managing DAO treasuries, automating governance processes, or optimizing protocol parameters.
  • The Opportunity: Entrepreneurs can create the necessary protocols and applications to establish a transparent, verifiable, and user-driven AI ecosystem.

3. Account Abstraction (EIP-4337) and Smart Wallets

The user experience of crypto wallets has hindered Web3 adoption. Account Abstraction introduces a new standard that significantly improves this experience, offering a wealth of opportunities for wallet and application developers.

  • The Concept: Account Abstraction transforms every user’s wallet into a smart contract, enabling features that simplify crypto usage, akin to email.
  • Key Features:
  • Social Recovery: Users can recover their wallets through trusted contacts, eliminating the reliance on seed phrases.
  • Gas Abstraction: This feature allows decentralized applications to cover users' transaction fees, enabling a "gasless" experience.
  • The Opportunity: Developers can create the next generation of "smart wallets" that prioritize user-friendliness and security, with the objective of becoming the "Gmail of Web3."

4. Web3 Gaming and the Creator Economy

The "Play-to-Earn" model has evolved; the focus now shifts toward creating high-quality games that offer genuine digital ownership.

  • The Concept: Games where players truly own their in-game items as NFTs and actively participate in the game's economy and development.
  • The Opportunity:
  • Gaming Studios: Development of high-quality titles in the Web3 space capable of attracting mainstream gamers.
  • Infrastructure and Tooling: Creation of tools that assist traditional game developers in integrating Web3 elements into their games.
  • Creator Platforms: Development of platforms that use NFTs and social tokens to help artists, musicians, and writers monetize their work and build direct relationships with their audience.

5. On-Chain Data and Analytics

As the Web3 economy expands, so does the demand for advanced data and analytics tools.

  • The Concept: Blockchains serve as transparent public databases. The opportunity lies in developing tools that can query, analyze, and visualize on-chain data, providing actionable insights.
  • The Opportunity:
  • Niche Analytics Platforms: While Dune Analytics leads general analysis, there is a clear need for specialized platforms focusing on niches like MEV analysis, DAO governance tracking, or NFT market intelligence.
  • On-Chain Credit Scoring: Models that assess a wallet's on-chain history to generate a decentralized credit score, potentially enabling undercollateralized lending in DeFi.