Binance is hiring a Affiliate BD - Greater China in Marketing — Asia. The overview below is synthesized from the employer posting on jobs.lever.co: factual requirements and scope are preserved, but prose is rewritten with editorial context. Verify details and apply via the employer link.
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products.
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products.
Responsibilities 岗位职责
Day-to-day scope for the Affiliate BD - Greater China as described in the posting:
- This role will be belong to the growth department, responsible for user growth metrics; 所属增长部门,为用户增长指标负责
- Responsible for exploring various growth opportunities in the exchange field and responsible for expanding user growth promotion channels; 善于钻研交易所领域的各种增长机会,负责拓展用户增长推广渠道
- Maintain strong channel cooperation support and processes, and enhance channel growth dimension; increase channel output, and coordinate and solve various problems in the process; 维护渠道良好的合作关系,能够站在增长维度给予渠道运营支持,帮助渠道产量提升,协调解决合作过程中的各种问题
- According to the market situation and company strategy, complete the established performance indicators assigned by the team; 根据市场情况和公司策略,完成团队下达的既定的业绩指标
- Actively participate in various industry activities, pay attention to user growth opportunities, and continuously explore new cooperation resources; 积极参与各类行业活动,关注用户增长机会,持续挖掘新的合作资源
Requirements 岗位要求
Experience and skills the team lists as required:
- 3 years experience in Internet product growth or channel development, experience in blockchain, finance, Internet product user growth or channel development is preferred; 有3年的互联网产品增长或增长渠道拓展经验,有区块链,金融,互联网产品的用户增长或者渠道拓展经验优先
- Good at listening to customer needs, always look for user growth solutions from the perspective of user growth and channel operation; 善于倾听客户需求,时刻站在用户增长和渠道运营角度去寻找用户增长解决方案
- Bilingual English and Mandarin is required to be able to coordinate with overseas partners and stakeholders; 熟悉中英文,了解中文市场
- Strong self-driven mindset, strong sense of responsibility, strong ability to work under pressure and strong cross-department coordination ability; 自驱力强,有责任心,抗压能力强,有较强的跨部门协调能力
Why Binance
- Shape the future with the world’s leading blockchain ecosystem
- Collaborate with world-class talent in a user-centric global organization with a flat structure
- Tackle unique, fast-paced projects with autonomy in an innovative environment
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning
- Competitive salary and company benefits
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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Build a standout application
For the Affiliate BD - Greater China at Binance, reviewers look for concise evidence over buzzwords. Mirror the language of the posting sparingly, quantify support or delivery outcomes, and show how you handled ambiguity, time-zone collaboration and user empathy. Keep your resume to impact, keep your cover note to one page, and link to artifacts — tickets resolved, docs shipped, dashboards owned — that prove you can operate in a fast-moving Web3 team. Prepare to discuss a time you turned a confusing user report into a clear fix and how you measure quality in support and operations.
Web3 hiring values reliability: on-time follow-through, clear writing, and a track record of improving runbooks and tooling. Treat the application as a work sample. For interviews, be ready to walk through how you prioritize across time zones, handle a difficult user, and decide when to escalate versus resolve directly. Show how you document decisions so the next teammate benefits.
In a distributed Web3 org, trust builds through written clarity. Use the cover note to demonstrate it.
