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Product Manager / Director, User Growth

OKX
SingaporePosted 91 days ago
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OKX will be prioritising applicants who have a current right to work in Singapore, and do not require OKX's sponsorship of a visa.

About the Company

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.

OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.

OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

About The Opportunity

Our mission is to drive user growth and engagement by delivering innovative campaign features, building robust task platforms, and unlocking growth through diversified channel strategies - including SEO, ASO, affiliate, referral, and paid acquisition. As a senior PM, you will play a key role in shaping product direction, driving cross-functional collaboration, and elevating the team's capabilities to new heights.

What You'll Be Doing

Drive Product Development

  • Develop ToC growth activities (campaigns) and consumer task products to boost user engagement and retention.
  • Enhance ToB platform and data analytics functionalities to streamline internal operations and maximize efficiency.

Channel Growth Strategy

  • Define and execute channel growth strategies spanning SEO, ASO, referral, affiliate, and paid channels to maximize user acquisition and organic reach.
  • Collaborate with channel owners to align platform capabilities with channel-specific growth levers and funnel requirements.
  • Identify high-potential channel opportunities and build product features that amplify channel performance at scale.

Analyze and Strategize

  • Evaluate growth activities (campaigns) and task performance metrics to identify actionable insights.
  • Continuously innovate and prioritize product capabilities to align with global markets' user growth strategies.

Collaborate Across Teams

  • Work closely with Paid Ads, Content, Affiliate, Referral, Trading, and Listing teams to create synergies for user growth.

Stay Ahead of Industry Trends

  • Keep up with market trends and emerging technologies to inform product strategy and ensure competitiveness.

What We Look For In You

  • 3+ years of expertise in growth activity, mega sale, personal task, loyalty system, and platform products, with a proven track record of driving growth through innovative product solutions.
  • Decent understanding of data analysis, user research, and campaign performance metrics.
  • Exceptional communication and collaboration skills, with the ability to influence stakeholders and lead cross-functional projects.
  • Proven ability to deliver large-scale projects and navigate cross-team dependencies in a dynamic organization.

Nice-To-Haves

  • Experience with SEO and/or ASO strategy, including keyword optimization, app store listing optimization, and organic growth levers.

Perks & Compensation

  • Competitive total compensation package
  • Various team building programs and company events Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX 's .

About OKX

OKX, founded in 2017 and headquartered in Seychelles with major hubs in Dubai, Hong Kong and San Jose, operates one of the world's largest crypto exchanges and the OKX Wallet/Web3 ecosystem. Beyond spot and derivatives trading, it builds OKX Chain (X Layer), MPC self-custody and DeFi aggregation used by 50M+ users. Backed by consistent top-5 volume, OKX invests heavily in proof-of-reserves, compliance in Europe and the Middle East, and brand partnerships in F1 and football. The company values speed, trading-domain understanding and shipping reliable systems under market volatility. OKX prioritizes zero-knowledge proof-of-reserves transparency, multi-chain Web3 wallet security, and institutional trading liquidity across global markets.