Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Qualifications & Requirements
- Hands-on experience with on-chain DeFi products (including Lending / Staking / LP / RWA Vault), with a strong understanding of the underlying yield mechanisms and risk structures;
- Able to conduct an initial assessment of how on-chain products fit within our current product suite.
- Strong product operations mindset, with the ability to contribute to product solution design from an operations perspective and independently lead the planning and execution of user campaigns.
- Proficient in using AI tools for product analysis, operational data review, and campaign performance evaluation; able to proactively identify blind spots in the team's work and close gaps with a data-driven approach.
- Strong English skills, with the ability to communicate directly with project teams in Europe and the US, as well as solid business development and product communication capabilities.
Key Responsibilities
- Collaborate with internal BD teams and external project partners to plan and execute user operation campaigns; responsible for campaign material preparation, cross-functional coordination, GTM execution, and reward distribution.
- Own pre-launch testing, product optimization, and potential GTM initiatives for campaigns/products; continuously improve the product experience in key flows such as staking, redemption, and reward claiming from an operations perspective.
- Build a data analysis framework using AI tools and generate actionable operational insights.
- Experience in product or operations roles with leading DeFi protocols such as Morpho / Aave / Pendle / Ethena
- Able to understand basic smart contract logic and use on-chain analytics tools such as Dune / Etherscan
Why Binance
- Shape the future with the world's leading blockchain ecosystem
- Collaborate with world-class talent in a user-centric global organization with a flat structure
- Tackle unique, fast-paced projects with autonomy in an innovative environment
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning
- Competitive salary and company benefits
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team) We believe that having a diverse workforce is fundamental to our success. By submitting a job application, you confirm that you have read and agree to our.
About Binance
Binance, launched in 2017 by Changpeng Zhao in Shanghai and now globally distributed, is the largest crypto exchange by spot and derivatives volume, serving 180M+ registered users. Its ecosystem spans Binance Exchange, BNB Chain, Trust Wallet, Labs investments and institutional custody. After settling major regulatory actions in 2023-24, Binance rebuilt its compliance stack and expanded in Dubai, Paris and Brazil. Location spread reflects its distributed model with hubs in Dubai, Taipei and remote. Candidates should expect high bar for detail, on-call ownership and ability to ship at exchange scale. Candidates joining Binance enter a high-velocity, globally distributed operational model that prioritizes exchange matching engine throughput, 24/7 system availability, and strict global compliance standards.